Magic Baits – Magic Baits is a proudly South African bait manufacturer specializing in high-quality, affordable freshwater baits designed for both seasoned and recreational anglers. With a strong reputation for effectiveness and value, Magic Baits has earned the trust of fishing enthusiasts across the country.

Another Home V2

South African freshwater bait. Make every cast count. Michael Cato holds a carp at sunset.

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Find bait products, articles, catch reports and more.

Explore the Bait Range

Boldips

Mutis

Chicken Blood

Choobys

Sweetdough

Instant Dough

Bottled Mealies

Hard Floaties

Soft Floaties

Bleeding Small Floaties

Bleeding Large Floaties

Sluggers

Floating Gems

Liquid Gems

Medals

Carp Care

Carnivore

HEP Powder

Sloleak Potion

Duo Floaties

Explore the ForSure Range, a tribute to my dad, Dudley Cato.

Top 20 Best Sellers

Mutis View Top 20 → Boldips View Top 20 → Floaties View Top 20 →

Make More of Every Session

Catch Reports

What Works Where

Resorts

Articles

Explore Our Flavours

Hugo Fishing Videos

StevenVia Fishing Videos

Legend of Magic Baits — Remembering Dudley Cato

Magic Baits Fishing Songs

From country ballads to upbeat pop, inspired by days on the water.

Listen to the Songs